Branding Pricing

Branding Pricingwithout the guesswork.

Fixed scope at each tier. You see what is included before you sign anything.

Investment guidance

Pricing based on scope and deliverable set.

Entry level

Starter

Best for: Logo system, color palette, typography, and one-page brand guidelines for early-stage businesses.

  • Brand Discovery & Positioning

    Core

  • Logo Design System

    Core

  • Visual Identity

    Core

  • Messaging Framework

    Core

Starting investment

$4,000

Recommended starting point

Growth

Best for: Full visual identity, messaging framework, brand guidelines, and core collateral package.

  • Brand Discovery & Positioning

    Standard

  • Logo Design System

    Standard

  • Visual Identity

    Standard

  • Messaging Framework

    Standard

Starting investment

$8,000

Scale tier

Scale

Best for: Complete brand system with positioning strategy, full guidelines, and collateral suite.

  • Brand Discovery & Positioning

    Advanced

  • Logo Design System

    Advanced

  • Visual Identity

    Advanced

  • Messaging Framework

    Advanced

Starting investment

$15,000+

Brand projects are scoped based on deliverables and revision rounds. All pricing is fixed-fee.

What's included

A complete brand identity system from positioning through visual design and guidelines.

Scope of work
  • Brand Discovery & Positioning

    Competitor audit, audience research, differentiation mapping, and brand positioning statement.

  • Logo Design System

    Primary logo, secondary marks, icon, and lockup variations for every use case.

  • Visual Identity

    Color palette, typography system, imagery direction, and graphic language for the brand.

  • Messaging Framework

    Brand voice, tagline, elevator pitch, value propositions, and messaging pillars for sales and marketing.

  • Brand Guidelines

    Comprehensive usage guide covering every element of the visual and verbal identity.

  • Collateral Design

    Business cards, pitch deck template, email signature, and core marketing collateral in the new brand.

FAQ

Is there a setup fee?+

Most engagements include onboarding and strategy in month one. We quote it upfront. No surprise charges on the first invoice.

Do you require a long-term contract?+

No. Month to month. Results should earn your business, not a contract clause.

What affects my price?+

Brand projects are scoped based on deliverables and revision rounds. All pricing is fixed-fee.

Can I start with a smaller plan and upgrade?+

Yes. Many clients start on Starter and move up once momentum builds. We plan the upgrade path so you are not rebuilding from scratch.

¿Cuánto cuesta un proyecto de branding?+

Refrescos de identidad parten en $8,000. Estrategia de marca completa con posicionamiento, mensaje e identidad visual va de $15,000 a $25,000. Definimos alcance según entregables y timeline en discovery.

¿Cuánto tarda un proyecto de branding?+

La mayoría de proyectos entrega en 6 a 10 semanas. Estrategia y posicionamiento toman 2 a 3 semanas, exploración de diseño 3 a 4 semanas, y guías y collateral 1 a 2 semanas.

¿Necesito branding antes de empezar marketing?+

Puedes empezar marketing sin rebrand completo, pero posicionamiento claro y visuales consistentes hacen que cada otro canal rinda más. A menudo corremos branding y diseño web en paralelo.

¿Seré dueño de todos los archivos de marca y fuentes?+

Sí. Recibes todos los archivos de logo, assets de diseño, licencias de fuentes y el documento de guías de marca. Todo es tuyo para uso interno y con cualquier agencia partner.

Want a quote for branding?

Tell us your goals, market, and scope.We will recommend the right tier and show you what the first 90 days look like.

No long-term contracts. Month to month.