+380%
follower growth · B2B brand, 6 mo
4.8%
avg. engagement rate · above industry avg.
2.1x
inbound leads from social traffic
Social Media Marketing
Social that supportsthe rest of your marketing.
Consistent posting, on-brand creative, and community replies that drive people to your site.Not random promotional posts with no tie to revenue.
Results we track
Social media outcomes from recent client programs.
An inactive profile hurts trust faster than no profile at all
Posting when someone remembers, with no clear voice or goal, makes you look smaller than you are. Social only helps when it connects to traffic, offers, and leads.
- Promotional posts go out sporadically and get ignored.
- No content pillars or voice guidelines, so every post feels like a different company.
- Likes and follows get tracked while website clicks and leads do not.
- Comments and DMs sit unanswered for days, which signals you are not paying attention.
Social tied to revenue goals, not vanity metrics
- Platform focus on where your buyers actually spend time, not every network at once.
- Content pillars aligned with your services, expertise, and the questions buyers ask.
- Steady posting with graphics, captions, and hashtags tuned per platform.
- Community replies on comments and DMs within 24 hours.
The Kinexus Social Growth Framework
How we work, and why it is different from a typical agency retainer.
Platform fit over presence
We pick the two networks where your buyers actually show up. Not all six because a checklist said to.
Content pillars with ROI
Every post category maps to a funnel stage and a number we can report on.
Paid + organic integration
Organic posts feed retargeting pools and ad creative tests. Social is not a standalone island.
Community as pipeline
Comments and DMs trigger sales follow-up. Likes alone do not pay rent.
Platform Performance Matrix
Each platform requires a different content approach,cadence, and engagement strategy.
March 20263 platforms
M
T
W
T
F
S
S
LinkedIn4.2%
Instagram3.8%
X2.1%
Engagement
+847%
Long-form posts, carousels, articles
Reels, stories, carousels
X (Twitter)
Threads, hot takes, engagement
Content pillar system.
Every post fits into one of four content pillars,ensuring variety without losing brand consistency.
Thought Leadership
Industry insights, predictions, original research
Social Proof
Client results, testimonials, case studies
Educational
How-tos, tips, frameworks, templates
Cultural
Behind-the-scenes, team, values
Performance metrics.
Real results from organic social strategies,measured, reported, and optimized.
Monthly Follower Growth
Organic, no paid promotion
15%
Engagement Rate
Across all platforms
3.8%
Leads Attributed
From social channels
25%
Reach Growth
Month-over-month audience
18%
The social process.
From audit to ongoing management:a step-by-step approach to building audience and engagement.
- Phase 1
Audit & Platform Strategy
Analyze current presence. Pick the right platforms, not every platform.
Platform strategy delivered in week 1
- Phase 2
Content Calendar & Guidelines
Monthly calendar tied to goals. Visual and tone guidelines keep everything consistent.
30-day content calendar per month
- Phase 3
Production & Scheduling
Custom graphics, short-form video, carousels, all scheduled in advance.
20+ assets produced per month
- Phase 4
Community Management
Daily engagement with comments, mentions, DMs. Real conversations, not bots.
Avg. 4.2% engagement rate
- Phase 5
Reporting & Optimization
Monthly reports on reach, engagement, growth, and lead attribution.
18% month-over-month audience growth
What you get with social media management
On-brand presence managed end to end, with traffic and leads in mind.
Scope of work
Platform Strategy and Content Pillars
Channel selection, posting frequency, content themes, and brand voice guidelines.
Content Creation and Design
Graphics, carousels, short-form copy, and video snippets tailored to each platform.
Scheduling and Publishing
Consistent posting calendar with optimal send times and platform-specific formatting.
Community Management
Comment responses, DM handling, and engagement with relevant accounts in your space.
Social-to-Website CTAs
Bio links, story CTAs, and post copy that drive traffic to landing pages and offers.
Monthly Analytics Report
Follower growth, reach, engagement, click-throughs, and top-performing content breakdown.
Proof it works
Trust signals from real client work, not vanity metrics.
Case Study
Fintech App Startup
Social following grew but trial signups stayed flat.
210% trial lift after content pillar strategy and paid retargeting integration.
Read the full case studyTransparent Pricing
See what's included at each tier.
Fixed scope. No surprise fees on the invoice.
Common Questions
FAQ
Which social platforms do you manage?+
We focus on LinkedIn, Instagram, and X (Twitter). We recommend the platforms where your specific audience is most active and where your content type will perform best, not every platform for the sake of presence.
How many posts do you create per month?+
Our clients receive 20+ assets per month including posts, stories, carousels, and short-form video. Every asset is created from scratch for your brand, with no recycled templates or generic stock photo captions.
Do you respond to comments and messages?+
Yes. Community management is included in every social media plan. We monitor and respond to comments, mentions, and DMs daily to maintain an active presence and build real relationships with your audience.
How do you measure social media results?+
Follower growth rate, engagement rate, reach, website traffic from social, and leads attributed to social channels. We track these monthly and adjust content strategy based on what's actually driving performance.
Can social media generate direct leads for my business?+
Yes, especially LinkedIn for B2B. We combine organic content with lead magnet promotion and DM outreach sequences to generate qualified pipeline directly from social. Instagram and X also drive leads for the right service businesses.
Which social media platforms do you manage?+
LinkedIn, Instagram, Facebook, and X. We usually recommend 2 to 3 platforms where your buyers are active instead of spreading thin everywhere.
How is social media management different from Meta Ads?+
Social management is organic content, posting, and community work. Meta Ads is paid Facebook and Instagram advertising. They work well together but play different roles.
Do you create graphics and videos for social posts?+
Yes. Graphics, carousels, and short video clips are included in management packages. Long-form video production goes through our video marketing service.
Can social media actually generate leads for B2B?+
Social is rarely a direct lead channel for B2B, but it builds trust and sends people to your content, offers, and site. We track click-throughs and attribute leads that started from social touchpoints.
Let's Talk
Ready to Build a Revenue System?
No rehearsed pitch. No pressure to sign anything.Just a straightforward conversation about what real growth could look like for your business.
No long-term contracts. Month to month.