What budget do roofers need for Google Ads?+
Most roofing companies start between $3,000–$8,000/month in ad spend depending on market size and season. We recommend a budget that supports statistically valid testing.
Google Ads for Roofers
Roofing Google Adsfor storm-season jobs.
Roofing ads burn budget fast without precise geo-targeting, negative keywords, and landing pages that match emergency vs. replacement intent. Seasonality makes every dollar count.
The challenge
Roofing ads burn budget fast without precise geo-targeting, negative keywords, and landing pages that match emergency vs. replacement intent. Seasonality makes every dollar count.
Our approach
A tailored strategy, not a template with your industry name swapped in.
- 01Separate campaigns for storm damage, replacement, and commercial roofing
- 02Geo-fencing and bid adjustments for your exact service radius
- 03Call-only and form campaigns with offline conversion tracking
- 04Landing pages with instant quote flows and social proof
- 05Weekly negative keyword and search term audits
Deliverables
Full Google Ads account audit and restructure
Campaign build with conversion tracking and call recording
Custom landing pages per campaign type
Weekly optimization and monthly performance reviews
Results framework
250+
service calls/mo · trades clients
45%
CPL reduction · campaign optimization
3.2x
ROAS · local service ads
Common Questions
FAQ
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Ready to get started with google ads for roofers?
Book a strategy call and we'll outline a plan tailored to your market, competition, and revenue goals.