Meta Ads Pricing

Meta Ads pricingtied to performance.

Management fees are separate from ad spend. You see what we charge and what goes to Meta before anything launches.

Boost post vs. managed Meta campaigns

What changes when someone actually runs your account.

Entry level

Starter

Best for: Local businesses testing paid social

  • Audience Architecture

    Core

  • Creative Testing Framework

    Core

  • Pixel & CAPI Setup

    Core

  • Catalog & DPA Campaigns

    Core

Starting investment

$1,500/mo mgmt

Recommended starting point

Growth

Best for: E-commerce and DTC brands scaling Meta

  • Audience Architecture

    Standard

  • Creative Testing Framework

    Standard

  • Pixel & CAPI Setup

    Standard

  • Catalog & DPA Campaigns

    Standard

Starting investment

$3,000/mo mgmt

Scale tier

Scale

Best for: High-spend brands needing weekly creative refresh

  • Audience Architecture

    Advanced

  • Creative Testing Framework

    Advanced

  • Pixel & CAPI Setup

    Advanced

  • Catalog & DPA Campaigns

    Advanced

Starting investment

$5,000+/mo mgmt

Management fees are separate from ad spend. We provide a detailed proposal after your strategy call.

What's included

Full-funnel PPC management from audit through ongoing optimization.

Scope of work
  • Audience Architecture

    Prospecting, retargeting, and lookalike audience segmentation with clean exclusions.

  • Creative Testing Framework

    Systematic ad rotation across formats and messaging angles every two weeks.

  • Pixel & CAPI Setup

    Meta Pixel and Conversions API for accurate attribution after iOS privacy changes.

  • Catalog & DPA Campaigns

    Dynamic product ads for e-commerce with feed optimization.

  • Funnel-Stage Budget Allocation

    Prospecting vs. retargeting budget split optimized for blended ROAS.

  • Monthly Creative Refresh

    New ad concepts to combat creative fatigue and maintain performance.

FAQ

Is ad spend included in the management fee?+

No. You pay Meta directly. Our fee covers strategy, creative testing, optimization, and reporting.

What minimum ad spend do you recommend?+

We generally recommend at least $3,000 per month in ad spend so the algorithm has enough data to optimize. Lower budgets can work for very targeted local campaigns.

Do you create ad creative?+

Yes. Ad copy and creative direction are part of management. Full video production is available through our video marketing service if you need it.

How long until Meta Ads become profitable?+

Expect two to four weeks of creative testing before you find winning ad-audience combinations. Stable ROAS usually arrives between weeks four and eight depending on your offer and spend level.

How is Meta Ads management different from PPC management?+

PPC management covers Google, Meta, LinkedIn, and Microsoft as one program. Meta Ads management is Facebook and Instagram only, with deeper creative testing and audience work.

Will I own my Meta ad account?+

Always. We work inside your Business Manager with admin access. If you leave, you keep every campaign, audience, and creative asset we built.

Do you manage Google Ads too?+

Yes. Many clients run Google and Meta together. Google captures intent. Meta builds demand and retargeting. We manage both on Growth and Scale plans.

How do you report on Meta performance?+

Weekly summaries covering spend, CPM, CTR, CPL, ROAS, and creative-level breakdowns. Monthly deep-dives with audience performance and next-month testing plans.

Need a Meta Ads quote?

Share your offer, audience, and current spend.We will map a realistic budget and management tier.

No long-term contracts. Month to month.